Sr. Account-Based Marketing Manager

Zürich, Zurich, Switzerland | Marketing | Full-time

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Are you an experienced B2B marketing wizard, tech savvy and ready for a new challenge? Are you excited about managing a broad set of marketing activities and developing an Account-Based Marketing (ABM) strategy for our company? Then apply now and become part of the team!

 

Our Workplace Analytics solution enables some of the largest organizations worldwide to understand and optimise how employees use their workplaces. By combining complex data, the solution is leading in providing portfolio-wide workplace insights at low cost. We have an ambitious growth plan and are looking for an Account-Based Marketing Manager to join our team.

 

In your new role, you report to Locatee’s Head of Marketing and are responsible for developing and implementing strategic account-based marketing programs for Europe and North America. You are responsible for the ABM budget and work closely with our Sales teams to create awareness about Locatee & generate leads. You will be fully supported by the team but will as well have a large autonomy and impact. You will have the chance to grow your career and make decisions in marketplaces with vast potential.

 

What you will do

  • Create and deliver 360 Account-based marketing programs for Europe and North America to acquire new accounts or expand in existing accounts;
  • Directly responsible for the company’s ABM budget, plan and its execution to achieve marketing goals
  • Together with our Marketing Operations specialist: manage existing data or source additional data to develop and execute direct and account-based marketing activities
  • Leverage the content & campaigns created by the Marketing team to create industry/account-specific content that can be used for ABM programs.
  • With a strong customer-centricity and empathy, you understand what challenges customers and prospects are facing and articulate Locatee’s benefits in a simple yet effective way.
  • Coordinate internal teams, local agencies and providers
  • Monitor the results of each campaign continuously and optimize each marketing touchpoint using data.

What you bring

We are looking for a motivated individual who likes to be part of a fast-paced, ambitious international company. We are looking for people that can think out of the box and show exceptional commitment as well as:

  • 5+ years of experience in Global 2000/Enterprise B2B marketing, preferably in a SaaS or other IT business incl. international experience
  • A growth and entrepreneurial mindset
  • Strong knowledge of both traditional and digital marketing tactics
  • Result-oriented with a successful track record in awareness & lead generation
  • Strong verbal and written communication skills (in English) and organizational abilities
  • Project/Team management skills and ability to coordinate 3rd party vendors, managing budget and contracts
  • You can think outside the box, empathize with your audience 
  • You are self-motivated, positive, people-oriented, and have an energetic attitude
  • Valid Swiss work permit or CH/EU passport

Why you should work with us

  • “You make a difference”, your contribution is visible and we like to celebrate achievements
  • Work on cutting-edge big data analytics technology for the largest organisations worldwide
  • A real scale-up adventure with great rewards: we offer Phantom Stock Options to be part of Locatee’s success
  • Through a flat organisation we encourage innovation, ownership and open communication so that everybody feels engaged in the dynamic of the group
  • A lot of independence and responsibility
  • We live & value diversity
  • An inspiring and modern working environment in Zurich (you'll love our plants & trees, the hammock, standing desks, quiet zones, couches,...)
  • Flexible work from home or at the office
  • Optimise you work-life balance and work from abroad
  • Continuous learning through our Locatee Academy

 

Who we are

Locatee is the leading workplace analytics solution that empowers leaders and managers to make fact-based decisions about their corporate real estate portfolio by transforming complex data into space utilisation insight.

Our mission is to create a work environment where people love to work. This is not only our working culture but also what we want our customers to reach thanks to Locatee.

Our fantastic diverse team consists of over 50 people in Zürich and in the US with strong backgrounds in Product, Computer & Data science, Business Development, Marketing, Finance and Human Resources.

 

We only accept direct applications. Applications via agencies are not considered.